{"id":952,"date":"2022-01-25T10:31:12","date_gmt":"2022-01-25T06:31:12","guid":{"rendered":"http:\/\/brand-lounge.local\/?p=952"},"modified":"2024-07-01T12:57:24","modified_gmt":"2024-07-01T08:57:24","slug":"branding-healthcare","status":"publish","type":"post","link":"https:\/\/brandlounge.me\/blnew\/branding-healthcare\/","title":{"rendered":"Brand Healthcare"},"content":{"rendered":"\n<p>Back in 2017, the healthcare expenditure in the GCC was estimated to reach $104.6 billion in 2022. Now, all the pre-COVID-19 assumptions are vaporizing in thin air, and everyone is back to the drawing board.<\/p>\n\n\n\n<p>How will the healthcare industry cope with a shift that was uncalled for? How will it adapt to the changes in patients\u2019 behavioural patterns, and address their fears and arising phobias? What role will a healthcare&nbsp;<a href=\"https:\/\/brandlounge.me\/blnew\/practice\/brand-strategy\/\" data-type=\"practice\" data-id=\"19\">brand&nbsp;<\/a>play in a post-COVID-19 new normal, and how will it manage to assert its role as a leading innovator in an era where health became the prime concern?<\/p>\n\n\n\n<p>To find out the answers, download our latest white paper \u201cBranding Healthcare\u201d now, by filling out the form.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Back in 2017, the healthcare expenditure in the GCC was estimated to reach $104.6 billion in 2022. Now, all the pre-COVID-19 assumptions are vaporizing in thin air, and everyone is back to the drawing board. How will the healthcare industry cope with a shift that was uncalled for? How will it adapt to the changes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14517,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"related-work":[114,48],"industry":[],"service":[],"practice":[20,19],"class_list":["post-952","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-whitepaper","related-work-digitum","related-work-salehiya","practice-blp","practice-brand-strategy"],"acf":[],"lang":"en","translations":{"ar":9430,"en":952},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/posts\/952","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/comments?post=952"}],"version-history":[{"count":13,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/posts\/952\/revisions"}],"predecessor-version":[{"id":14520,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/posts\/952\/revisions\/14520"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/media\/14517"}],"wp:attachment":[{"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/media?parent=952"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/categories?post=952"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/tags?post=952"},{"taxonomy":"related-work","embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/related-work?post=952"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/industry?post=952"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/service?post=952"},{"taxonomy":"practice","embeddable":true,"href":"https:\/\/brandlounge.me\/blnew\/wp-json\/wp\/v2\/practice?post=952"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}